Viana do Castelo, Portugal
Made with Love Made in Portugal Social Responsibility
  • Founder

    Vera Maia

    Founded In



    Viana do Castelo, Portugal

    Brand Story

    “Shaeco was created by the hands of a group of people who believe they are individually and collectively responsible for the well-being of our planet. More than just developing innovative cosmetics and accessories, we want to produce them with an embedded culture of sustainability. This is why our products are developed and produced in Portugal, using responsible raw materials and ecological packaging.” (Vera Maia)

    Purpose & Mission

    “What if we could keep our lifestyle by being more environmentally friendly? We believe this is possible. We don't have to become environmental activists to help the ocean become cleaner and the planet less polluted. We just have to start with little gestures that don't change our lifestyle, but that make a big difference to the environment in the long run. Simple gestures like choosing products with more environmentally friendly packaging.” (Vera Maia)

  • Location of Creation or Assembly

    Viana do Castelo, Portugal


    Vegan, sulphate-free and silicon-free solid shampoo with a cork case.


    Made of 100 per cent recyclable paper.

    Method of Creation

    “All physical processes (production, shipment, etc.) happen in Viana do Castelo, Portugal. The remaining team (customer support, marketing, etc.) works 100 per cent remotely.” (Vera Maia)

    Use & Maintenance

    “Rinse your hair well. Make sure it gets wet from the tips to the root. Wet the solid shampoo and rub it directly on the hair from the scalp to the ends. Alternatively, you can rub the bar with wet hands to cover them in shampoo to create lather, and then run your hands through your hair. Massage the scalp. Everyone’s hair is different in size and quantity, so apply two or more times if you feel the need. Finally, rinse your hair.” (Vera Maia)