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Plazmalab started as a small, unique shop in Tel-Aviv about two decades ago. It became a haven for people who were searching for alternative ways to express their individuality through fashion, and in a way helped to shape a cultural scene that was evolving in the city in those years. Since then Plazmalab kept on growing, always looking for new ways to evolve and expand.
These days we produce all our products from scratch, and orchestrate the different stages of design and manufacturing. Our studio and headquarters is located on a rooftop overlooking the city of Tel-Aviv, it holds a group of creative individuals that help shape the concept of Plazmalab. We design our own unique cuts and graphics, do screen development and silk-screen prints. All this is done by our group of talented in-house artists.” (Idan Cohen)
Throughout the years we had many individuals that contributed to our growth and continuously redefined our objectives and aspirations.
We begin by selecting fabrics for our next collection. We manufacture our own unique fabrics by putting them through a series of lab tests, carefully choosing the composition of fabrics, testing them for durability and creating our own colors. Each season starts off with a fresh palette of colors.
Once the graphic design is ready and printed onto a transparent film, we start the stage of screen development. Each color of the design is developed onto an individual screen in a similar way to photography development in dark rooms. we choose the right type of screen according to the graphic being printed. Once the screen has been developed and checked for errors, we are ready to move to the next level.
Boom Festival clothing collection is a co-creation with us and the artwork was originally developed and manually printed via Silk Screen on each item. These items were manufactured in Israel and the fabric was sourced in Turkey.” (Idan Cohen)
